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A Multi Year E-commerce Growth Partnership

PKR 1B+ in Tracked Sales

Engagement
2026
Sector
E-commerce
Market
Pakistan

The story.

Some engagements are a campaign. This one is a multi year relationship in which a leading direct to consumer fashion brand trusts Arrax with its entire online revenue system, season after season.

The problem

Fashion e-commerce is unforgiving. Margins are thin, returns are high, and every season brings new inventory that has to sell before it becomes dead stock. An agency that only manages advertising is solving a fraction of the problem.

What Arrax built

Arrax runs the full funnel as one connected machine. Meta advertising for acquisition, Google Shopping for demand capture, weekly creative production from the in house studio to keep pace with seasonal drops, email and lifecycle marketing for retention, and conversion work on the store itself.

Weekly creative volume is the part that most agencies quietly cannot sustain. Fashion fatigues creative faster than almost any category, and an account running the same three ads for a month is an account with a rising cost per acquisition. Owning the studio is what makes the cadence possible.

Tracked online sales through this partnership exceed PKR 1 billion.

Why this one is different

Longevity is the proof. Performance agencies are easy to hire and easy to fire, and a relationship that survives multiple seasons in a category this ruthless says more than any single month of return on ad spend.

What Arrax provides

  • Meta advertising and paid social
  • Google Shopping and Performance Max
  • Weekly creative production from the in house studio
  • Email marketing and lifecycle retention
  • Conversion rate optimisation on the store
  • Full funnel revenue reporting

Work with Arrax

Arrax is a marketing agency that also builds software. If your business needs campaigns, a website, a CRM, automation or a custom tool, it can all come from one team. Request a free audit and a senior strategist will walk your accounts and send you a recorded review within 48 hours.

Three questions. Then a senior person records your teardown.

Not a PDF and not an automated report. Someone senior opens your ad account, your site and your follow up, and records what they find. You keep the video whether or not you hire us.

  • No obligation and no sales script
  • A named person on camera, not a template
  • Back with you inside two working days
  • We will tell you if you do not need us
What do you need most?

Pick the closest. We will work out the detail on the call.

What is going wrong right now?

The honest answer is the useful one.

Where are your customers?

We work with brands across the USA, Canada, the UAE and Pakistan.

Where do we send the video?

We will not add you to a list.