One CRM. Every lead. Nothing falls through.
We build and run your CRM: one pipeline for every lead source, automated follow-up, booking and reminder flows, and revenue dashboards that finally show your whole funnel.
- CRM setup & migration
- Pipeline design by service line
- Automated follow-up sequences
- No-show & reminder flows
- Review generation on autopilot
- Revenue attribution dashboards
Arrax
How CRM and sales automation grow your revenue
See your whole funnel in one place
Leads from ads, your website, phone calls and referrals land in one pipeline with clear stages and owners. You finally know how many leads came in, who followed up, and what they turned into.
Automation that does the chasing
Unbooked leads get nurtured automatically, booked ones get reminders that cut no-shows, and happy customers get review requests. Your team sells; the system remembers everything else.
We did not configure a CRM. We wrote one.
Most agencies set up a CRM someone else built, then leave when the reporting does not answer the question you actually asked. Arrax builds the software as well as the campaigns, and Arraxis is the proof.
Arraxis is our own lead and revenue platform, running on live client data. It follows a lead from first contact to money received, so the number on the report is revenue rather than a count of form fills.
One pipeline, end to end
New enquiry, calling, booked, landed, purchased. Every stage is tracked, so a lead cannot quietly go cold between two people who each assumed the other had called.
Cost per booking, not cost per lead
Cheap leads are easy to buy and easy to waste. Arraxis reports what a booking and an arrival actually cost, which is the number that decides whether the marketing worked.
Roles that match how you work
Administrators, managers, agents and reception each see what their job needs. Agents work their own leads, managers see performance, and spend stays where it belongs.
what you get
What is included in our CRM and automation service?
A revenue operating system, built around how you sell:
We map your actual sales process, then build the pipeline, stages and fields around it. Existing contacts and history come along cleanly.
Follow-up sequences, appointment reminders, no-show recovery, review requests and internal task alerts, all running without anyone remembering to press send.
Your staff learns the system on real leads, with simple playbooks written in plain English. Adoption is part of the deliverable.
Pipeline value, conversion by stage, revenue by source: one screen, updated live, reviewed with you monthly.
Creating Success
What makes our CRM work so effective?
Built around your sales process
We map how you actually sell before we build anything. The CRM adapts to you, not the other way around.
Works with our ads and AI
Pairs natively with our lead generation and AI receptionist services: one connected revenue system instead of five disconnected tools.
Owned, not rented
Your data, your logins, your documentation. If we ever part ways, it keeps working for you.
The proof is in the numbers
What changes when the CRM runs your follow-up
1
pipeline for every lead source you have
0
leads that fall through once automations are live
Weekly
plain-English reporting on pipeline and revenue
Brands we work with
A sample of the businesses that trust Arrax. Click to visit their live sites.
CRM work in live accounts
A CRM is only as good as the reporting question it can answer. Most are excellent at storing contacts and useless at telling you what a customer cost to acquire.
We deploy inside your existing CRM where you have one, and we build where the answer does not exist. Arraxis is the platform we wrote when nothing available would report cost per booking and cost per arrival properly.
Venus Aesthetics
The clinic group Arraxis was built for. Pipeline, call tracking, role based access and revenue attribution running on live data.
Home services
Quote follow up and pipeline for contractors, connected to the quoting tool so nothing sits unanswered.
E-commerce and lifecycle
Customer data joined to email and retention flows so repeat purchase is engineered rather than hoped for.
FAQ
FAQs about CRM and sales automation
Considering a CRM, or stuck with one nobody uses? Start here:
We deploy leading platforms configured for your business and budget, and we work inside your existing CRM if you already have one. The system matters less than the setup and adoption.
If you get more than a handful of leads a week, yes. Small teams lose the most to forgotten follow-ups, and automation gives you a full-time assistant for a fraction of a salary.
It does not have to be. We migrate contacts, deals and history in a planned cutover, run both systems briefly in parallel, and train your team on real data.
Setup plus a monthly management retainer, sized to your team and volume. Request a demo and we will quote your exact case with no obligation.
