01Every missed call becomes a booking
Businesses miss a big share of inbound calls: lunch rush, job sites, after hours. The AI answers instantly, speaks naturally in your business voice, and books the appointment or routes the caller to a human.
Voice AI that answers, qualifies and books appointments 24/7. Every missed call becomes a booking, not a lost job.










An AI receptionist is voice software that answers your business phone, talks with the caller, captures their name, number and reason for calling as a lead, and books the appointment into your calendar. Arrax sets up and manages AI receptionists for clinics, med spas and home service businesses in the USA, Canada and the UAE, and connects every call to the CRM, so you can see which calls turned into bookings.
01Businesses miss a big share of inbound calls: lunch rush, job sites, after hours. The AI answers instantly, speaks naturally in your business voice, and books the appointment or routes the caller to a human.
02We configure the agent on your services, prices, hours and frequently asked questions, then test it against real call scenarios before it ever speaks to a customer. You review transcripts and we tune it together, week by week.
01A senior person reviews your accounts, your site and your follow up, and records what they find. Yours to keep.
02Targets, budget, channels and what we need from you, on one page, before any money is spent.
03Tracking first, then creative and campaigns. AI agents and software go in where they earn their place.
04Weekly numbers in plain English, tied to revenue. We keep what works and cut what does not.
A call that ends without a name and a number is a lead you paid for and lost. The receptionist is set up so that does not happen:
That last step is what separates a lead capture system from an answering machine. On Arraxis, the lead and revenue platform Arrax built, a phone booking is measured against the ad spend that produced the call.
A complete AI front desk, installed and managed:
01Calls, bookings and arrivals sit in one report, so you can see each month what the front desk recovered and decide whether it earns its place.
02Smart routing hands complex or sensitive calls to your team instantly. The AI knows what it should not handle.
03Configuration, call data and documentation are yours. No hostage-taking, ever.
01We script the agent on your services and policies, record your preferred greeting style, and stress-test it on real scenarios before launch.
02Direct connection to your calendar or booking system, so confirmed appointments land where your team already works.
03Any call the AI does not take gets an instant text-back that restarts the conversation before the caller dials your competitor.
04Every call is logged with a transcript. We review performance with you and tighten scripts monthly.
The businesses that benefit most are the ones where the phone rings while the team is physically busy with a customer. Clinics mid treatment, contractors on site, retail during peak hours. Every missed call in those categories is a booking that goes to whoever answers next.
01Reception is with a patient, so the call goes unanswered. The AI front desk answers, qualifies and books, and logs the enquiry into the CRM.
02Crews are on site during working hours. Missed call text back turns a lost enquiry into a booked estimate.
03Calls, bookings and outcomes land in the same system as the advertising data, so the front desk is measured rather than assumed.
Specialist clinics get the same front desk with their own script. A laser or aesthetic clinic needs the receptionist to tell a consultation from a follow up session, explain what a first visit involves, and hand anything about side effects or aftercare straight to a clinician. An audiology or hearing clinic gets many calls from older patients and their families, so the script runs slower, repeats key details such as the date and address, and books hearing tests and fittings into the right clinician's diary. Questions about a faulty hearing aid or a medical concern go to a person, not the AI.
In each case the clinic approves the script and the handoff rules before launch. For the full picture of what voice AI can and cannot do, read our guide What an AI Receptionist Can and Cannot Do.
Related: medspa and aesthetic clinic marketing, healthcare marketing, CRM and sales automation and contractor and home services marketing.

New to voice AI? The honest answers:
Software that answers your phone, speaks naturally with callers, answers common questions, and books appointments into your calendar, 24 hours a day, following the rules you set.
It asks for the caller's name, number and reason for calling at the start of each conversation and saves them to the CRM with the recording and transcript. Callers who hang up early get a text back so the enquiry is not lost.
Modern voice AI sounds natural, and we script it around your services and tone. Callers get an answer straight away instead of voicemail, and anything the AI should not handle goes to your team.
Anyone who books appointments by phone and misses calls: med spas, laser and aesthetic clinics, audiology and hearing clinics, dental offices, contractors, salons and home services.
Setup covers scripting, calendar integration and test calls before launch. The timeline depends on how many services and booking rules the agent has to learn, and it is agreed in the written plan before work starts.
Not a PDF and not an automated report. Someone senior opens your ad account, your site and your follow up, and records what they find. You keep the video whether or not you hire us.